HOT TOPIC – “Making a Personal Connection to Members”

The quickest and most efficient way to build and retain membership is to make a personal connection with your members. My favorite part about SWE is not the professional development or service activities that it sponsors, but the time I get to spend with my SWEsters!! Most people can’t make a personal connection with others based on meetings once or twice a month- the REAL connection happens through social events where one on one interaction takes place. Next month, try integrating some get-to-know-you events into your calendar. How about a dinner where all there is to do is chit-chat (you may even come up with some discussion sparking questions)? What about a hands-on service activity where women have to work together to accomplish the project? Both of these are ways to get women talking and start those lifetime friendships!! Take some time from now on to focus on feeding the personal needs of your members as well as  the professional needs.

-Lauren Bialoskurski                                                                                                                                                                                                   RCCE